OUATE Paris children's natural cosmetics

OUATE Paris dětská přírodní kosmetika

The booming natural skin care market isn't just for the women's sector. For some time now, I have noticed that the number of skin care brands for children is growing nicely, so I decided to introduce one of them in our shop. I have to say I fell in love and so did our boys. Slehačka has already fallen twice for the homeland. We tested the products even before I decided on the brand.

Discover with us OUATE Paris , the new French skin care brand that we love at home.

OUATE Paris was founded by Astrid Maudui, a mother of four who was interested in what she could put on her children's skin with a clear conscience. She wanted to create products that were not only clean and meant for their skin, but also fun. Exactly as they are now.

Astrid herself says about the brand: "My mother introduced me to the secrets of healthy, cleansed, nourished and protected skin as a child. Having become a mother myself, I was wondering how to protect children's skin nowadays, in an environment that is increasingly aggressive and polluted?

Many dermatologists and pharmacists taught me that between the ages of 4 and 11, the skin is especially vulnerable because it is still developing. Faced with my children's refusal to continue using baby products that no longer suited them, I was reluctant to use products designed for teenagers or worse, adult products that might be too concentrated.

The products I was looking for had to contain natural formulas , without unpleasant substances. They had to be tested under pediatric and dermatological control , because I needed certainty. These products also had to please my children, who always expect fun, and had to have adapted ergonomics for the different stages of their development. Finally, they had to be approved by medical professionals. The strange thing is that no product on the market has met my expectations.

That's why I decided to assemble a team of specialists to help develop what I believe to be the only range of skin care products specifically designed for children aged 4 to 11 .

OUATE Paris is not just a line of skin care products for children, it was designed to be used by children themselves. They are taught proper skin care habits from a young age, because from now on it is not only the parents who are taking care of them, but also the children themselves!

In order to guide and support children in their independence, OUTE presents six key values ​​that are decisive for children's development and that form the basis of the brand's philosophy:

  1. Self-knowledge:

Skin, an organ acting as a reservoir of receptors for the outside world, offering a unique sense of touch. Learning to take care of it from an early age is very important, because in this way children learn to protect their skin, hydrate it and feel comfortable.

Between the ages of 4 and 11, a hydrolipidic film is still forming on the child's skin. It is vulnerable and needs daily hydration and protection. With a daily routine, OUATE supports and guides children in a simple and playful way to become aware of their skin. They discover how they feel through products that are made from ingredients of natural origin and contain only what is necessary for their skin.

By discovering new textures, they enjoy sensations that awaken their curiosity and can thus begin to open up to the world and get to know themselves better.

  1. Self-esteem and self-care:

By taking care of ourselves, we gain confidence and self-esteem. It is a virtuous circle that strengthens our inner security.

OUATE skin care products are suitable for everyone and are a part of our children's lives. They become a joyful and soothing habit that contributes to their physical and mental development. In the daily life of the child, the routine stabilizes, structures the scales, calms and teaches the child how to take care of himself and his skin.

Passing on these rituals together and sharing gestures strengthens their identity and increases self-confidence. Gradually, they gain confidence and want to use their products themselves. They are proud of themselves, that they can do everything by themselves.

And don't forget to encourage them, congratulate them, show them what they have achieved because it teaches them to love themselves. By guiding them to realize who they are and what they like, they build their own identity.

  1. Assertiveness:

When we assert ourselves, we become aware of our needs and our individuality.

OUATE cosmetics were designed with children in mind to become a partner and grow up with them. Cosmetics that follow their tastes and that are linked to their sensory development.

During their development, children become fearless, curious, autonomous, dreamers and their personality confirms this.

The soft colors of all products remind them of sweetness and cheerfulness. Care is divided for boys and girls, and their fragrances were chosen by the children themselves during creation.

  1. A sense of effort through a pleasant routine:

Striving for something teaches the child to explore his own abilities, to face adversity and to be proud of himself once the action is completed.

Because the daily routine can become a little tiring, OUATE has developed skin care products where textures are not common.

At OATE, children will find: a gel texture like a scoop of ice cream, a creamy texture like whipped cream with vanilla, a whipped cream texture, a foamy texture like muslin cream...

They play, learn and have fun while taking care of themselves and their skin. A skin care routine is tailored for fun and happy moments.

  1. Live together:

The family grows together, we parents develop with the children. We move forward together, we become more forgiving. Every day we learn from our children, just as they learn from us. Through their keen sense of observation, we pass on values ​​and set an example for them.

"We don't inherit the Earth from our parents, we borrow it from our children. »

Antoine de Saint-Exupéry.

For our children, their future and future generations, OUATE has been committed to respect and protect our planet since its inception and subscribes to an eco-design approach.

The brand strives to integrate raw materials from sustainable sectors into each of its products. It selects recycled inks and packaging that have very limited components while ensuring their recyclability.

Because nothing can ever be taken for granted, we realize that ecology is a daily work in which we can only improve together.

Every day we learn, try to be better than yesterday and keep improving.

  1. Look at life on the bright side:

Under our adult shell, there still remains that spark of sincerity that would like to return to childhood from time to time, so let's enjoy and enjoy these precious moments with our children.

Through OUATE skin care products, we live fully in the present moment, savor the magic of childhood, smile at life, laugh, enjoy a few moments of frivolity, accept that everything is never perfect and build memories.

Enjoy the creaminess of Cleansing Cream, let yourself be kissed after applying My Kissing Potion, feel even bolder wearing My Bold Cream... OUATE skin care products fit happily into family life, shared among siblings according to their age, their needs and they travel with their children on this fantastic trip that is childhood.

For children with children, this is OAUTE . Cosmetics, awarded with many prizes in our country too.